Despite preorders for the Nintendo Switch 2 not yet launching in the United States—set to begin at 12:01 a.m. ET on April 24—interest in the console has already exceeded expectations in other regions. In Japan alone, over 2.2 million users have attempted to secure a unit through the My Nintendo platform. This overwhelming response has surpassed Nintendo’s projected demand, leading to an early admission that not all preorders can be fulfilled in time for launch.
Nintendo has officially acknowledged the situation, revealing that it is currently unable to meet the preorder volume with its available launch inventory. The president of Nintendo, Shuntaro Furukawa, communicated via X that the number of applications received—around 2.2 million—significantly outpaces what the company can deliver by June 5 through the My Nintendo Store in Japan. According to Furukawa, a substantial number of applicants will not be selected when the results of the preorder lottery are released on April 24.
Limited Preorder Access and Customer Disappointment
Furukawa emphasized that even with additional preorder opportunities expected to open through Japanese retailers soon, it is unlikely that every interested customer will secure a console. He noted that the preorder lottery through My Nintendo will continue, but demand is anticipated to remain higher than supply. He expressed regret over the situation, stating that despite prior planning, the company cannot satisfy all expectations and sincerely apologizes for the inconvenience caused.
Global Implications and Ongoing Stock Challenges
Although the current scarcity primarily affects the Japanese market, the issue may soon expand to other regions as well. Early projections about an easier launch experience for the Switch 2 now seem overly optimistic. Reports had previously suggested that Nintendo postponed the release specifically to boost manufacturing capacity and ensure a strong lineup for the first year. Nevertheless, it appears the initial excitement may still overwhelm supply.
Industry analysts have estimated that the Switch 2 could achieve sales of 14.7 million units within its first year—surpassing the debut of the original Nintendo Switch back in 2017. How these units will be allocated across global markets is still unclear. Recently, there have been indications that Nintendo has been reallocating more inventory to the U.S., potentially in response to concerns around trade policies.
Commitment to Ongoing Production and Distribution
Furukawa reiterated that the company, in collaboration with retailers, will persist in its efforts to meet global demand. He stated that continued production and shipment of the Nintendo Switch 2 remain a top priority and thanked customers for their patience and understanding during this high-demand period.
As the preorder process continues and launch dates approach in various regions, gamers worldwide are bracing for potential shortages. What was anticipated to be a smooth rollout may now mirror previous console launches, where demand far outstrips availability.