The gaming world is buzzing with shock over the skyrocketing prices of NVIDIA’s GeForce RTX 5090 GPUs. As memory shortages continue to plague the market, prices have surged past expectations, putting gamers in a tight spot, especially those eyeing upgrades in 2026. This unexpected turn leaves many wondering what the future holds for consumer graphics cards.
NVIDIA RTX 5090 Price Surge
In a surprising development, NVIDIA and its partners have already implemented price hikes on GPUs. Just yesterday, the RTX 5090 Founders Edition was spotted at Newegg for $3499 US, but it has now jumped to $3695 US. This represents a $195 US increase, nearly doubling the original MSRP of $1999. Many models are now priced over $3000 US, with some nearing the $5000 US mark.
Market Availability and Challenges
Many RTX 5090 models that were once priced around $2000 US are now out of stock. The available models have soared past their original prices, with standard RTX 5090 GPUs reaching $4500-$4800 US. An exception is the ASUS Dhahab RTX 5090, still at $6990 US due to its exclusive features. The limited nature and supply issues of the Founders Edition, which are mostly being shipped from China, highlight the scarcity in local stock.
The NVIDIA GeForce RTX 5090 Founders Edition GPU has leapt to $3695 US at Newegg, almost doubling its original MSRP of $1999.
Retailer Stock and Future Insights
The NVIDIA GeForce RTX 5090 Founders Edition is not currently listed on NVIDIA’s official store, but its availability fluctuates due to its limited design. Similar stories play out at other retailers. BestBuy lists the FE model as out of stock, while Walmart shows it priced at $3149 US. Microcenter remains a rare option for securing the MSRP models, though only for in-store pickups. As the situation evolves, expect further insights into NVIDIA and AMD GPU pricing trends.
