The landscape of gaming peripherals is evolving, and Pulsar is making waves with its latest strategic shift. The company has unveiled plans to operate its esports branch, Pulsar eS, autonomously. This move signifies a clear distinction from its primary gaming gear division, aiming to cater more specifically to the professional and competitive gaming community.
Unveiling Pulsar eS
Pulsar’s announcement coincides with the launch of a dedicated Pulsar eS social media presence on X (Twitter). This platform will serve as a hub for content related to their new PRO Series and their ongoing partnership with VAXEE. Reports suggest this initiative is set to redefine Pulsar’s approach by offering products that promise enhanced performance and precision beyond standard gaming gear.
Pulsar eS aims to provide ‘clarity’ and ‘long-term integrity’ by acting independently, focusing on the needs of professional players and enthusiasts.
While the brand’s commitment to quality remains consistent, the separation allows Pulsar eS to distinctly focus on serving elite competitors without compromise.
Pulsar’s Esports Endeavors
Pulsar’s presence in esports is notable, with sponsorships and teams competing across various games. The company has strengthened its involvement within the VALORANT scene, establishing partnerships with VCT Americas and VCT Pacific, while showcasing activations and highlights like the ‘Flick of the Week’ during broadcasts.
Pulsar’s collaborations extend to crafting specialized peripherals for renowned figures such as French CS2 player Mathieu ‘ZywOo’ Herbaut and popular streamer Tyson ‘TenZ’ Ngo.
Competitive Teams and Emerging Titles
Beyond partnerships, Pulsar Esports fields its own teams across emerging titles. It has embraced The Finals by Embark Studios, participating in prestigious events like The Grand Major 2025 at DreamHack Stockholm. Additionally, Pulsar is invested in Valve’s developing third-person shooter, Deadlock, competing in various 2025 events including the Asia Pacific Pro League and Fight Night.